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Dashboard

Dashboard

The Dashboard is your at-a-glance view of how visible your brand is across AI search, how AI search engines describe you, and how you compare to your competitors. It pulls together everything Asky measures across your tracked prompts into a single, filterable picture.

Accessing the Dashboard

Go to Dashboard in the sidebar.

Key Metrics

Four cards at the top summarize your performance for the current filters and date range.

MetricWhat It Tells You
Brand VisibilityHow often your brand is mentioned across the AI search responses Asky monitors, shown as a percentage of all monitored responses
Citation RateThe share of monitored responses that link to your website, counted across all your domains and subdomains
Brand SentimentHow favorably AI describes your brand, on a scale of 0 to 100 where 50 is neutral. Above 50 means AI talks about your brand more positively than negatively
Top CompetitorThe competitor with the highest visibility across your monitored responses

Each card shows the headline number plus the count of responses it is based on.

Turn on Compare to previous period to see how each metric has changed versus the previous window of the same length. The change appears as a delta on every card and in the rankings table.

The trends chart plots your performance across the selected date range. Switch between metrics to focus on what matters right now:

  • Visibility - how often you are mentioned
  • Share of Voice - your slice of all brand mentions versus competitors
  • Citation Rate - how often responses link to your site
  • Sentiment - how favorably you are described
  • Average Rank - your typical position when AI lists brands (lower is better)

Add competitors to the chart to compare lines side by side. Markers on the date axis show when your tracking changed, for example when prompts or AI search engines were added or removed, so you can connect a shift in the data to a change you made.

Competitor Rankings

The rankings table lists your brand alongside your competitors, sorted by the metric you choose. From here you can:

  • Click a competitor to add its line to the trends chart
  • Choose which metric columns to show and reorder them
  • See current and previous values side by side when comparison is on

This is the fastest way to see who is winning visibility in your category and where you are gaining or losing ground.

Domains and Sources

The citations panel shows which websites and pages AI search engines reference when they answer prompts in your space. Switch between two views:

  • Domains ranks the websites cited most often, highlighting your own domains and your competitors’
  • URLs ranks the individual pages cited most often

Select any domain or URL to chart its citation trend over time. Use this to understand whose content AI search engines trust in your category, and where you could earn more citations of your own. For a deeper breakdown, see Citations.

Filters and Presets

Use the filter bar at the top of the page to focus the Dashboard by date range, topic, location, AI model, tags, prompts, and more. Save a combination of filters as a Preset so you can return to it in one click, and mark one as your default so it loads automatically each time.

If you have just set up your brand, your first results appear within 24 to 48 hours as Asky runs your prompts. Until then, some cards may show an empty state.

Next Steps

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